Screen6 has launched the Screen6 Knowledge Hub, an online resource center where marketers can access white papers, videos, one-sheets and other materials designed to deepen the visitor’s expertise on the ever-changing cross-device landscape.
Keith Petri, CSO of Screen6, was a contributor to the latest eMarketer report, covering eight challenges advertisers face with mobile measurement and targeting.
Screen6 has launched the solution to offer immediate cross-device user ID resolution. As the only identity provider to deliver this functionality, Screen6 is making it possible to build new associations within client graphs on an ongoing, real-time basis.
Amsterdam-based cross-device vendor Screen6 released a tool that CEO David de Jong says can add cookies to cross-device graphs in real time before they have a chance to decay.
Screen6’s article “Is A Consortium The Universal ID Solution?” by CSO, Keith Petri, was featured as the 2nd most popular article of 2017 on The MakeGood.
