AdWeek is in full swing in New York City and cross-device continues to be one of the hot topics.
The world of measurement is often a somewhat murky one in digital advertising. David de Jong explains why he firmly believes the future of the industry relies upon a universal ID.
AudienceScience announced that it has expanded its industry-leading cross-device targeting and measurement capabilities through a direct integration with Screen6.
Meet with the Screen6 Team in New York City during Programmatic I/O. We’ll be hosting meetings in our suite at the conference hotel.