Keith Petri, CSO, Screen6, stresses the importance of establishing a cohesive customer identity across devices as a means to provide the customized experience that the savvy modern consumer expects.
As marketers become more sophisticated in their identity management practices, measuring the coverage of their device graphs is becoming an increasingly important priority. Our latest Knowledge Hub Tech Blog lays out how to determine the health of your device graph.
This October, Screen6 will be attending Programmatic I/O at the New York Hilton Midtown. Catch up with our team to discuss all of your cross-device needs and learn how Screen6 will help grow your business.
Screen6 will be back at DMEXCO in Cologne, Germany this year, on September 12 & 13. If your company is attending and looking to hear more about cross-device and learn about our solutions, schedule time to sit down with our team.